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Sep 07, 2024
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2023-2024 Academic Calendar Mount Royal University [ARCHIVED CATALOG]
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PUBR 2803 - Applied Visual Communication for Public Relations(formerly COMM 2803) Credit(s): 3 Lecture Hour(s): 3 Lecture Hours Schedule Type: Blended, Lecture, Online This course is a survey of major issues, techniques, and strategies in visual communications. Principles of graphic communication, design, and layout will be applied to the production of a variety of print-based media, including newspapers, newsletters, reports, manuals and brochures, using current computer-based page-layout and graphics programs. Typography and the uses of paper, as they affect the options for printing processes, will be examined and applied.
Prerequisite(s): Consent of the department.
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