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Sep 08, 2024
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2023-2024 Academic Calendar Mount Royal University [ARCHIVED CATALOG]
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PUBR 3860 - Government Public Relations(formerly COMM 3860) Credit(s): 3 Lecture Hour(s): 3 Lecture Hours Schedule Type: Blended, Lecture, Online In this course students will explore the critical role strategic public relations plays as organizations seek to inform and influence government policy-making processes and outcomes as well as examining the public relations function within government. Students will monitor current issues facing organizations; examine the theory, practice and context of government relations; and understand what it takes to create and manage an effective government relations program.
Prerequisite(s): PUBR 1841 or PUBR 2830 .
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